Business Description

A popular wig boutique store in a north Dallas suburb is now for sale. The boutique offers high-quality wigs, both real hair and synthetic, along with beauty products and services. With a strong customer base of local and out-of-state high-income female clients, the store has maintained high profit margins and low overhead costs. Despite minimal marketing efforts, the business has garnered positive reviews and a loyal customer following. Located in a busy retail center with high foot traffic, the store currently operates on an appointment-only basis and has potential for growth by extending operating hours to attract walk-in customers. The owner, who works less than 20 hours a week, is looking to retire and hand over the business to a new owner. Opportunities for expansion include catering to male customers and offering custom color and dye services with the existing infrastructure already in place. To capitalize on the business's potential, enhancing the social media presence, revamping the website for online orders, and implementing local marketing strategies are recommended. The wig boutique presents