Business Description

Established in 2017, this Amazon FBA business offers two popular household and office products that consistently rank among the top in their subcategory. The products stand out for their quality, differentiation, and effective advertising strategies. With top-notch parent ASINs built for longevity through substantial investments in listing content, ranking, and advertising, the business boasts high review counts, impressive ratings, and exceptional conversion rates. The owner provides well-structured standard operating procedures (SOPs) for smooth operation, with plans for new product variations and developments in progress. The business primarily operates on the Amazon US marketplace, generating 75% of its revenue from there and the rest from other Amazon platforms. Revenue saw a significant 45% year-over-year increase to $1.18 million in 2023, accompanied by a 100% growth in Seller's Discretionary Earnings (SDE) to $343,000. Impressive margins, with gross product margins at 65% after Amazon fees